Imogen Pettyfer's (IDEA Grad 2024) first week Industry Practicum at We The Collective
Capilano University's IDEA School of Design has a strong connection with the Vancouver creative industry including fourth-year practicums. The final course in our four-year degree program—IDES 490 Industry Practicum—is an eight-week full-time placement in a local Vancouver company.
We hope some of these practicums will end in job offers. We expect that all placements will give our students' résumés a boost and provide some excellent professional references.
Check out this practicum story by Imogen Pettyfer (IDEA Grad 2024) at We The Collective!
Week 1: Open to New Beginnings
First week into my practicum and I can proudly say that I am much more confident than I was at the beginning of the week. We The Collective’s team has been welcoming and more than kind for my first experience in an agency. I may not know the ropes yet but that is to be expected.
I had the privilege of meeting the various teams, creative, production, and development teams as well as meeting with a few members individually to get to know them and their roles. One main thing that kept coming up was staying open to possibilities and keeping an open mind to what comes your way. This practicum journey for me personally attests to that as I was wary of working with a client such as Nintendo that I had minimal knowledge about (apart from being a very competitive Mario Kart player on my friend’s Wii console at the age of 13).
This week alone has been affirming that one must be willing to look at new possibilities to move forward. A few examples that stood out to me were Matt who is now the manager of the production team working mainly with video and started as a comic book artist, and Ariel who once was a designer for print is now the UX design lead. Another who taught me something was Ike who describes himself as a generalist. A term that I didn’t know was possible. I feel that when someone like me is starting for the first time it’s easy to get attached to the names of the roles and that there is a right and wrong way of presenting oneself whether that be saying you are a graphic designer instead of a visual designer for example. I now know that it doesn’t matter and that a title can’t define what kind of creative you can or want to be.
Life changes and a lot can steer you in new and unexpected directions, so it is best to not chase a title you think is the right fit but rather let yourself find what it is that you want to be, and the rest will fall into place. From just those who I have met so far and shared their experiences is encouraging me to stay curious and learn through others as well as through my own experiences.
“This experiential learning course takes place primarily off campus. Students work within a studio/agency environment or with a personal mentor in a capacity related to visual communication. Students undergo a placement interview and both parties work to strict contractual guidelines that guide behaviour and learning in a professional environment. Students provide written reflection and a final report on their work experience.”
About We The Collective
We solve real business challenges by connecting entertainment brands with their fans. The websites and supporting digital products we create help share brand stories with new audiences across the globe.
Through strategy, design and development we help you set a path forward, build a great solution and future proof your tech.
For more on Imogen
imogenvisuals.com
instagram.com/imogenvisuals
behance.net/imogenvisuals
